- I found this bottle template that I though would be really good to demonstrate my designs on.
- I like the shape and the unusual bottle top - it will work well with my branding because its not the traditional style of beer branding and looks quite unique.
- I liked the strip label on the neck of the bottle and wanted to see how I could apply my designs to it.
- I refined the circle badges and tampered with the colours. I made matching labels for the neck and applied simple text explaining the totem and type of beer. I thought about applying text to the circle badge as well/instead but I couldn't figure how it could be placed consistently on all of them because of the different character shapes. I thought it would more effective having it subtly on the top label - leaving the badges more simple and iconic - text could have made them look over crowded and un organised.
- I like the simplicity of the labels with the character within a white circle, the font is simple and explanatory - I didn't want anything to distracting from the imagery.
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